Get ready to dig a little deeper for your favorite footlong! Beginning today, the “$5 Footlongs” will now cost you $6.00.
Subway shared the news via social media earlier this week.
Of course this means that customers have taken to social media to voice their anger at the cost of the extra dollar. Subway has responded saying:
We know how much our fans have contributed to the success of the $5 footlong promotions in the past. We first launched the $5 footlong way back in 2007 and in the last 9 years our costs have gone up greatly and inflation has eroded the value of everyone’s dollar.
Actually, it was a pretty good ride for the $5 footlong. Despite all increases in food an operating costs, Subway managed to hang on to the deal for 9 years.